International Conference of Deaf Muslims

Who

The International Conference of Deaf Muslims (ICDM) is an organisation operated by the Global Deaf Muslim Federation (GDMF). The purpose of the conference is to educate, elevate and empower deaf people and sign language users around the world.

They also wanted to provide access and network with clerics, organisations and technologies around the world in order to advance the knowledge of Deaf Muslims by creating a social media platform where they can watch videos, listen to stories etc.

Work

They approached us to create a one-off stand-alone brand identity for the ICDM event which would be held in Banjul, The Gambia in November 2022. Their remit was for us was to create something unique and fascinating logo with Islamic/African themes and influence.

After our initial research, we developed initial logo sketches which amazed the organisers and they had to go away for a few days to discuss and decide which logo approach they wanted us to go for.

Results

When the brand identity was shown to the Gambian Deaf Muslim Community, it was unanimously agreed it was spot on what the brief asked of Matthew and Edward. The final brand identity has been rolled out on their new website.

Testimony

“We found Matthew and Edward professionally sound, extremely hard working, conscientious and loyal people. We found them both extremely friendly and have a good sense of humour. We asked Matthew and Edward to design the logo for our upcoming international event in Africa in winter 2022, they both had the motivation to take initiative to create an unbelievably amazing logo and we are gratified that they have been helpful in the advancement of our organization. Now the logo they designed is well received by Deaf people in Africa and the world, respectively! I have no doubt in my mind that we definitely will come back to Matthew and Edward and ask them to design more logos for us!”
Irfan Yusuf, Co-organiser of ICDM